The Survival Of The Fittest

Whether you’re already an entrepreneur, or just thinking about becoming one, you are invariably motivated by one of two things, or maybe even both—passion and necessity. Very often, entrepreneurs do what they do simply because they like it and want to do it. And because entrepreneurs, particularly very successful ones, rarely do anything half-way, they tend to pursue their lives and their businesses with a unique intensity. In short, they are passionate about how they live and work.

Sometimes though, entrepreneurs start a business because they have to. Maybe it was because they were laid off from their jobs, or even worse, fired. Perhaps their company went out of business and left them out of work, or didn’t pay them enough money. In today’s economy, it’s not uncommon to see whole industries collapse when their markets dry up, as we’re seeing with real estate, construction, mortgage lending and automobiles. Many of today’s highly successful companies were started by entrepreneurs and bred from pure necessity, plain and simple.


5 Tips For Staying Razor Sharp When Starting Your Home Business Enterprise

So, you've decided to start a home-based business?

Good for you!

You've just joined the ranks of 79 million North Americans who are expected to start their own home based business in the next 3 to 5 years according to Forbes Magazine.

You may be juggling a full time job, a part time job and family life. You know that there are many things you need to do in order to successfully start your business and work from home.

Don't let anyone fool you into thinking its going to be easy. It can be simple but it won't be easy. If it were easy everyone would be rich working from home.

How are you going to fit your business project into your daily commitments?

It's easy to become overwhelmed and lose focus. Losing focus will cause you to take no action. Action is essential to moving on from where you are now, to where you want to go.

Here are 5 critical tips for staying focused and razor sharp when starting your home business enterprise...


Leverage: The Difference Between Entrepreneurs and Employees

CarbonCopyPRO is the world's most powerful marketing system for one reason—Leverage. The ability to efficiently and effectively utilize resources and time is a critical to the success of any online entrepreneur. Here are the top 5 ways that CarbonCopyPRO can give you an incredible amount of leverage in both your Wealth Masters International business, and your personal life.

1. The System—The majority of Internet marketing opportunities require you to create your own website if you want to do business online. And unlike CarbonCopyPRO, most of those systems don't have a team of online marketing gurus constantly split-testing and improving the framework from behind the scenes 24/7/365. Unless you’re using CarbonCopyPRO, you will need to walk your new team members through the process of building their own website while you find the time to build your own.


Get Real. Get Rich. 

Lottery sales are booming. (And so are alcoholic beverage sales, but that’s a whole separate issue.) And why wouldn’t they be. The economy has tanked and the ship is still sinking. Unemployment is through the roof and is still rising. People are starting to panic.

Everybody is looking for the magic pill—maybe it’s a magic bullet, actually—to make their problems go away. They want to get rich quick, kick back, relax. No pain, no worries, everything will be fine. Well, if this is what you’re looking for, there are two old adages that apply. If it sounds too good to be true, it probably is. (A better way to say that is if it sounds too good to be true, it’s probably a lie.) The second adage is no pain, no gain.

The fact is that nothing comes easy. There is no short cut to success—period. Hard work, dedication, and motivation are all common denominators for striking it rich. There is of course a lot more involved, but these are three prerequisites.

The bottom line is that if you want to get rich, you first need to get real.
The internet today is like California during the gold rush. Everybody wants to hit the mother lode, and everybody is staking a claim. But just like the prospector who has to sift though dirt to find a gold nugget, so too must the internet entrepreneur sift through hype to find a real opportunity.

The internet is a business tool, not a magic wand. A serious entrepreneur who wants to launch a serious business—and make serious money—can do so on the internet. But a desperate person seeking a quick fix for existing financial problems will simply create more financial problems. And lose a ton of cash in the process.

The principles of a successful business are pretty simple. Create or offer a great product or service. Find a hungry market. Get your message in front of the masses. Attract prospects and make sales. Deliver exceptional value. Get paid. Simple, yes; easy, no. Running any kind of legitimate business requires operational expertise, a financial investment—and a lot of hard work. A legitimate internet business is no different, for the most part at least.


Truth About Franchising

Truth About Franchising A Franchise – The Path To Ones Financial Dreams? Often times the general public will get the perception that a franchise is the answer to all their financial dreams. For a rare few this may be the case, but there is significant reason to be leery of this line of thinking.

For starters, I did a little research and found some of the most popular franchises. On the following page are some of their financial requirements. If that doesn’t make you think twice, there is more revealing data below, of which you should be made aware.

SCORE Volunteers. SCORE’s 10,500 volunteer counselors have more than 600 business skills. Volunteers are working or retired business owners, executives and corporate leaders who share their wisdom and lessons learned in business.

Exploring Franchising Options: Do Your Homework
By Jerry Chautin

We see franchised businesses popping up all over. Yet some of the most recognizable franchise brands are under attack in civil courts. And one of the most prolific attackers is Robert Zarco, a lawyer with offices in Miami and West Palm Beach. He goes after sellers of franchises, called franchisors, wherever and whenever they mistreat his clients. Zarco told me, “the problem with franchising is the perception of rewards is very different than reality.”

With so many franchises in the United States, you might think that these small business owners, called franchisees, are a happy lot. Not necessarily so, says Susan Kezios, president and founder of the American Franchisee Association, a trade association that represents franchisees nationwide.

She tells us that many of her members are unhappy with the franchises they purchased and would have made different choices if they knew then what they know now.

See the rest of this article here.

The Harsh Reality. A study by Dr. Timothy Bates, a professor at Wayne State University in Detroit, found that the franchise failure rate actually exceeded 30 percent and that franchises made lower profits than independent entrepreneurs. Dr. Bates’ study also found that the average capital investment of franchisees was $500,000 compared to $100,000 for independent entrepreneurs.

Bates’ Research Underscores Three Harsh Realities
Dr. Timothy Bates
Professor at Wayne State University, Detroit, MI

Many franchisees never make much money. Average profitability is poor, especially after taking into account the purchase price of the franchise. So take the hype used to sell franchises with a big pinch of salt!

“Studies” used to sell franchises are paid for by the franchisors. Don’t mistake the information provided for balanced consumer guide information. It’s a carefully engineered sales pitch. Getting hold of the information you need to make a rational buying decision is difficult, to say the least. So use your common sense and a healthy dose of cynical discretion.

Franchise agreements always favor the franchiser. It is very easy to be swept away in the heat of the moment and get into a binding contract that is not in your best long term interests. And it is very hard to get out of a franchise agreement without taking a big financial loss. Remember, the main purpose of franchising is to make the franchiser wealthy. So be careful.

The full report can be found here.

Franchise Financial Requirements. The following are some of the most popular franchises and their
financial requirements.

The following franchise information can be located here.

- Total Investment: $506K-1.63MM
- Initial Franchise Fee: $45K
- On-Going Royalty: 12.5%
- Advertising Fee: 4%

Valvoline Oil Change
- Minimum Net Worth: $600K
- Cash Investment $400K
- Avg Total Investment: $706K
- Initial Franchise Fee: $30K
- On-Going Royalty: 6%
- Advertising Fee: 2%

Quiznos Subs
- Minimum Net Worth: $125K
- Cash Investment: $70K
- Total Investment: $193-257K
- Initial Franchise Fee: $25K
- On-Going Royalty: 7%
- Advertising Fee: 4%

Ben & Jerry’s Ice Cream
- Minimum Net Worth: $200K
- Cash Investment: $86K+
- Total Investment: $123.5-286K
- Initial Franchise Fee: $30K
- On-Going Royalty: 1.5%
- Advertising Fee: 4%

Baskin Robbins – 31 Flavors
- Minimum Net Worth: $400K/Unit
- Cash Investment: $145.8-527.8K
- Total Investment: $145.7-527.8K
- Initial Franchise Fee: $40K
- Average Franchise Fee: $40K
- On-Going Royalty: 5-5.9%
Advertising Fee: 5%

Dairy Queen
- Minimum Net Worth: $200-500K
- Cash Investment: $200-300K
- Total Investment: $200-950K
- Initial Franchise Fee: $20-35K
- Average Franchise Fee: $28K
- On-Going Royalty: 4-6%
- Advertising Fee: 3-6%

Still Interested In A Franchise?

Global Wealth Marketing
Las Vegas, Nevada